Free course · For agencies

LinkedIn Growth Course: Profile, Content, Company Page, Outreach and Hiring Reach

Optimise your profile, build a content habit, grow a company page, reach out without spam and use hiring posts for reach.

Beginner6 lessons3 hoursQuizzes and exercisesNo sign up
Start lesson 1 →
What you will learn

Outcomes

01

Rewrite a profile so the right people understand it in seconds

02

Plan a weekly content habit with three post types

03

Grow a company page with employees and newsletters

04

Start conversations without spam or automation

05

Write hiring posts that reach and attract good people

06

Read LinkedIn analytics and decide what to change

Before you start
  • A LinkedIn account
  • A clear idea of who you want to reach
Syllabus

6 lessons

Each lesson ends with key takeaways, a practical exercise and a three question quiz.

01LinkedIn Profile Optimization for Founders and SellersTurn your profile into a page that tells buyers who you help and why to trust you.25 min02LinkedIn Content Strategy for B2B: What to Post Every WeekA simple weekly content habit built on proof, ideas and personality.25 min03How to Grow a LinkedIn Company PageUse the page for proof, team stories and jobs, and let people carry it further.20 min04LinkedIn Outreach Without Spam: Research, Messages and CadenceStart real conversations with buyers, partners and candidates.25 min05LinkedIn Hiring Posts and Employer Brand: Hire Well and Grow ReachWrite job posts that attract the right people and tell your market you are growing.20 min06LinkedIn Analytics Explained: What to Measure and What to IgnoreRead profile, post and page numbers and turn them into decisions.20 min
Sources

Where the facts come from

Checked against official documentation and primary sources. Tools change quickly, so always confirm against the current docs.

  1. LinkedIn User Agreement LinkedIn, 2026
  2. LinkedIn character limits Hublead, 2026
Questions

About this course

Is this course free?

Yes. All 6 lessons of LinkedIn Growth Course: Profile, Content, Company Page, Outreach and Hiring Reach are free to read on xdqlabs.com, with no sign up.

Who is this course for?

It is written for agencies at beginner level. Prerequisites: A LinkedIn account; A clear idea of who you want to reach.

How long does it take?

About 3 hours across 6 lessons. Each lesson has key takeaways, a practical exercise and a short quiz.

Can XDQ Labs train my team or build this for us?

Yes. XDQ Labs runs team workshops and delivers software, AI agent and compliance projects for companies in India, the US, the UK and the Gulf. Write to enquiry@xdqlabs.com.

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Free playbooks

Put it into practice

Copy ready templates with when to use each one and why it works.

Playbook · Sales development60 LinkedIn Sales Messages That Earn Replies, With the Cadence to Send ThemConnection notes, first messages, trigger openers, follow ups, objection replies and breakup notes for SDRs, founders and agency sellers. Each one comes with when to use it and why it works.60 templates · 28 min readOpen the playbook →Playbook · Agency growthThe Agency LinkedIn Growth System: Positioning, a Weekly Content Engine, 10 Post Hooks and 40 Outreach MessagesFor software, AI and digital agencies. How to pick a niche, set up founder and team profiles, publish three posts a week, use hiring posts for reach, and start conversations with 40 messages for clients and partners.50 templates · 27 min readOpen the playbook →Playbook · Recruiting and HR40 Recruiter Messages for LinkedIn and Naukri: Sourcing, Follow Ups, Rejections and OffersMessages for passive candidates, applicants, referrals, interview scheduling, kind rejections and pre joining, with Boolean search basics and a simple sourcing routine for HR and talent teams.40 templates · 24 min readOpen the playbook →
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Working with a white label partner from your country

Time zones, contracts, currency and the data protection law your clients will ask about, one free lesson per country.

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