From a static marketing site to a multi-tenant CRM with an AI agent and a sequence engine that can't be abused.
Where it started
Outbound tools get sales teams blacklisted. The goal was a CRM and sequence engine where the safety layer, not the sales rep, decides when sending stops — plus an AI assistant that acts, not just chats.
The build
- Sequence Intelligence: nine layers (timing, deliverability, personalisation, intent, conversation, fatigue, conflict resolution, outcome, governance) under a Guardrail
- Sequence Risk Score with healthy/elevated/risky/dangerous bands; dispatcher enforces min(daily cap, guardrail cap)
- Vera upgraded from command bar to agent runtime: plan → confirm → execute → independent verifier
- Multi-mailbox rotation, recipient-local send windows, advisory-lock dispatcher with SKIP LOCKED
- Razorpay billing with webhook-replay and signature fixes; partner program and portal
- Hardening: request-log redaction, SSRF-guarded fetch, CSV formula-injection guard, hashed tokens
Where it is now
324/324 pages and 73/73 browser tests clean
Owner-side QA agents (sentinel, vera-eval, testkit) running nightly
Positioned as 'outbound that cannot get you blacklisted' with agencies and affiliates as channels
What this drew on
Data Foundation
Systems that finally agree with each other.
Agentic AI Implementation
Agents that do the work, with a human gate on every action.
AI Governance & Security
Every decision with a rationale you can audit.
Digital Transformation
Modernise the revenue function, not just the software.
AI-Powered Software Delivery
Every spec ships with tests. AI builds, a human gates every release.
Vertical AI Solutions
Accelerators for healthcare revenue and B2B sales.
Want the same build for your company?
A short brief to sagar.m@xdqlabs.com gets a scope and a fixed price within two working days — or a straight answer that it isn't a fit.