New: xStudio Agents for social posts, AI video and video editing →For fintech and investment firmsenquiry@xdqlabs.comor
Free course · For brands and smbs

WhatsApp Business Course: Catalog, Opt In, Broadcasts, Templates and Sales Chats

Choose between the app and the platform, set up a profile and catalog, earn opt in and sell and support well on WhatsApp.

Beginner6 lessons2.5 hoursQuizzes and exercisesNo sign up
Start lesson 1 →
What you will learn

Outcomes

01

Choose between the WhatsApp Business app and the Business Platform

02

Set up a complete profile, catalog, quick replies and labels

03

Collect opt in the right way

04

Use broadcast lists and templates within the rules

05

Run sales conversations that move to a decision

06

Organise support with fast replies and human handoff

Before you start
  • A business phone number
  • A smartphone with WhatsApp Business installed
Syllabus

6 lessons

Each lesson ends with key takeaways, a practical exercise and a three question quiz.

01WhatsApp Business App vs WhatsApp Business Platform (API)Which one fits your business today, and when to move up.20 min02Set Up a WhatsApp Business Profile, Catalog, Quick Replies and LabelsMake your WhatsApp presence complete and your replies faster.25 min03WhatsApp Opt In Rules for Business: How to Get PermissionWhy permission matters and practical ways to earn it.20 min04WhatsApp Broadcast Lists, Message Templates and the 24 Hour WindowHow bulk messages work on the app and the Platform.25 min05How to Sell on WhatsApp: Sales Conversations That CloseReply fast, ask good questions and guide each chat to a decision.25 min06WhatsApp Customer Support and Automation With a Human HandoffUse automation for the routine and people for the rest.20 min
Sources

Where the facts come from

Checked against official documentation and primary sources. Tools change quickly, so always confirm against the current docs.

  1. WhatsApp Business Messaging Policy WhatsApp, 2026
  2. The customer service window 360dialog, 2026
Questions

About this course

Is this course free?

Yes. All 6 lessons of WhatsApp Business Course: Catalog, Opt In, Broadcasts, Templates and Sales Chats are free to read on xdqlabs.com, with no sign up.

Who is this course for?

It is written for brands and smbs at beginner level. Prerequisites: A business phone number; A smartphone with WhatsApp Business installed.

How long does it take?

About 2.5 hours across 6 lessons. Each lesson has key takeaways, a practical exercise and a short quiz.

Can XDQ Labs train my team or build this for us?

Yes. XDQ Labs runs team workshops and delivers software, AI agent and compliance projects for companies in India, the US, the UK and the Gulf. Write to enquiry@xdqlabs.com.

XDQ Partner Network

Turn what you learn into monthly income

Resell AI agents and apps under your own brand. Up to 30% off credits, up to 30% recurring share, and apps built by XDQ Labs for your clients. Free to join.

Partner NetworkFor developer agenciesFor resellersFor consultantsWhite-label buildsDeal registration
Join the Partner Network free →
XDQ xAgents · AI lab for your company
While you sleep, your AI agents keep working.

From USD 49 or INR 2,999 a month. A person approves every step.

Start free, 14 days →See every agent300 credits · no card needed · prices include taxes🚀 Startup? Free landing page for 30 days →Need custom software or a security review? Send a brief →
Free playbooks

Put it into practice

Copy ready templates with when to use each one and why it works.

Playbook · Reselling software40 Sales Scripts for Software Resellers: Calls, WhatsApp, Demos, Objections and RenewalsFor people reselling software to small and mid sized businesses in India. Call openers, WhatsApp messages for warm leads, demo and no show scripts, objection replies, closing, onboarding and renewal scripts.40 templates · 25 min readOpen the playbook →Playbook · Agency growthReach Beyond LinkedIn: A Channel by Channel Growth Plan for Agencies and ResellersGoogle Business Profile, WhatsApp Business, YouTube, Instagram, communities, directories, job platforms, partnerships, events, email and AI search. What each channel is good for, how to start, and 25 ready posts and captions.25 templates · 24 min readOpen the playbook →Playbook · Sales development60 LinkedIn Sales Messages That Earn Replies, With the Cadence to Send ThemConnection notes, first messages, trigger openers, follow ups, objection replies and breakup notes for SDRs, founders and agency sellers. Each one comes with when to use it and why it works.60 templates · 28 min readOpen the playbook →
Agencies by country

Working with a white label partner from your country

Time zones, contracts, currency and the data protection law your clients will ask about, one free lesson per country.

Agencies in the USAgencies in the UKAgencies in the UAEAgencies in AustraliaAgencies in CanadaAgencies in Singapore